67: Surrendering to Excellence: Why You Should Focus on Quality, Not Quantity

Behind Their Success: Ep 67

Paden: Chance

Chance: [00:00:00] whenever you surrender to excellence. response. 

Paden: Hello everybody. Welcome to Behind Their Success Podcast. I'm Peyton Squires, the host, and today we have on Chance McClain. He is a master storyteller, and the visionary behind heritage films. With more than 800 cinematic documentaries crafted, Chance captures the spirit of families and founders in a way that inspires and preserves.

Chance, good morning. Welcome on Behind Their Success Podcast. 

Chance: Good morning, Peyton. I always love a dude that's got a unique name. I've grown up, you know, I'm 50, 52, got the name Chance. I love when I see somebody with wild names. And I love your name. Squire. First, last, it's, you could have been a poet, dude.

Paden: It's just power, dude, isn't it? You know, it's, it's, been a good and bad thing my whole life because, you know, my name's been said wrong my entire life. I've been called Peyton. my father in law still calls me Payton. You can feel 

Chance: free to refer to me as Chase all day.

So [00:01:00] I, I feel your pain. 

Paden: Well, Chance, so like, uh, tell us, so filmmaking, right? filmmaking and doing stuff for, uh, kind of, kind of legacy filmmaker, or just tell us a little bit about that. 

Chance: well, about the company itself up for about the last 10 years, I started heritage films about 10 years ago, a buddy of mine asked me to film his dad.

Um, I had been doing internet videos and TV, anything for a buck type video work for a little while. and he asked me to film his dad and I'm like, what's wrong with your dad? He said, nothing, dude, he's turning 75 and, and like, I want my kids to know their paw paw. So just, yeah, Freaking set the camera down and BS with him for a little while.

I said, all right, so I did it and he was in radio and I did it. And, it came out great and talked to him about growing up in East Texas and all these little nuanced stories from his life, just from literally chit chatting with him for an afternoon. but he talked about it on air and a few people tracked me down and.

Said, Hey, I want to do this for my, grandpa. And so I did a few more. I was just kind of braiding them in with my normal workflow. And then about, but a year later, my stepdad, who I was [00:02:00] very, very close with, told us at Thanksgiving, like literally sitting around a campfire. And he's like, well, guys, that's the bad news.

Uh, got stage four pancreatic. And, uh, they tell me a year to 12 months. We're like, spit your beer out. What the heck? So I had done some of these films and I said, Hey, man, could, could we do this? Um, it's very, like I said, very, very close with, with him. And I couldn't do the interview. So I had my, my radio buddy do it.

And I'll, a story that could be very long. I will, I will greatly condense for your audience. about two months later, they sat down and filmed on a Tuesday And he died on Sunday. And so three or four days later, we're at the viewing. he brought a bottle of bourbon, which is totally tasteless, but we're sitting out in his truck, sipping on some Brown water and he's, he's a radio guy, huge personality, huge fun.

And this was a one, one of the very serious and ironically sober times when he's like, Hey man, you got something here. You, you should, [00:03:00] you should turn that into a business. So I went to my wife and said. Let's give it a go. So we did and now he was right and we've, we've really, uh, built something pretty special.

Pretty cool. 

Paden: Yeah, that's amazing. That's a, that's a really powerful founding story there that you should really lean into for sure. That's, that's a fantastic story. you know, that's, that's really interesting. Just, you know, entrepreneurs and talking through legacy You eventually start to think about legacy and, and, you know, your company has a very interesting way of. Helping solidify that, you know, for families and through generations, right? That's the 

Chance: goal. You know, we, gosh, if I, if you were talking to me for the first couple hundred films, it would be a different story at the beginning.

It is trying to survive. I definitely wanted to make good movies and I definitely love talking to the people, but it was trying to survive. And then once I kind of Surrendered to, okay, we, we can do this week. This works. And I really started focusing on becoming [00:04:00] awesome. 

It 

sounds corny, but I was like, I want to really, really authentically get to know these people and, and, uh, and, and have them express it's people that generally aren't accustomed to a room full of cameras and lights and microphones.

So you got to lower the stress there. Um, yeah. Let's visit with them. Like I don't interview anybody. I, we visit, we, we chat, I know about them before I get there from some forms and stuff and lower their guard and talk. And by the end of the day or two or three or whatever package we go through, there's tears, there's laughter.

It's, uh, it's cathartic, but it's, it's for them, but it's a blast. I mean, we're literally, we're swimming in nostalgia for a couple of days. It's, it's, Pretty sweet. 

Paden: I bet. Yeah. There's some real powerful moments in there, right? You know, as, as people are kind of looking back over their, their lives and what they wanna leave, um, for their, you know, for their family or friends or, or whoever.

man, can you speak to maybe some of those moments in there or some [00:05:00] of, some of those stories, you know, obviously protecting, you know, people, but, but some of the more powerful things you've seen come out of some of those Sure. Interviews slash videos. 

Chance: There's, there's hundreds. Literally, part of my process is asking people, I mean, look at the name of your podcast, asking these people who are generally some level of success, however you want to define it.

at the root of it, they're successful in that 90 percent of the time they raised this kid that said, dad, you're awesome. I want your story for my kids and I don't care. Dad may have just been a mailman and, and not some oil tycoon. But he raised a kid with the morals that wants those values passed down.

So that's successful to me. And so every person I ask, you know, to what do you attribute your success? And by the time you weed through the people that lie and say that it's luck, you do find kind of the root stuff. You find the crap that you read in Proverbs. That's what it all boils down to. The [00:06:00] rules of success are simple and you know them in your head.

You feel them in your heart. one of my favorite stories is one that I pissed at myself. I didn't capture it on film, but, uh, this young man reached out to me in August number of years back and said, we got to do this fast. My paw paw has stage four cancer and, um, he's a farmer 

and we got to get his story done.

And so we're like, okay, so we shift the schedule around and we're able to get out there and we film it. And this guy, uh, see, I tell stories terribly. He ends up, he ends up surviving the stage four cancer. He was, he was supposed to august, he was supposed to not see christmas and he became a mentor of mine for the next four years.

and a dear friend. But one of the moments while we're filming, we took a break and his wife. Had passed away a number of years before but while she was like going through the end of her life, he was having to get up instead of five o'clock like a normal farmer. He was having to get up at three o'clock because [00:07:00] he had to take care of her crap.

And so the camera's not rolling. And I'm like, Jacko, dude, that must have been hard. And he's sitting there farting around on his iPhone. And he looks up at me, he goes, Chance, what does hard got to do with anything? And I'm like, Oh. He's like, yeah, hard. That's just, that's just a word that you tell people because you're complaining, he goes, try to never complain to people.

He's giving me advice. This is the first day I met the man. He's like, try to never complain, man. Nobody wants to hear your complaints, hard, tired, busy, get them out of your vocabulary. How's that for advice? Try to do it yourself. I'll tell you what, you're going to do it 10 times today and you even live in this space.

It's, it's, yeah. I almost said it's hard. Yeah, it's hard. It changes the way that you see the world whenever you look at a guy. And I kind of downplayed, I said he's a farmer. He definitely was a farmer, but they had about 5, 000 acres of seed rice. He was a very successful farmer. He's running a real 

business 

there.

[00:08:00] Yeah, 

for sure. But hard, busy and tired are words that we say all the time. and try to eliminate them from your vocabulary. That would be. A small piece of advice from one of these legends that I've talked to. 

Paden: that's some great stuff. And like I said, I can't imagine, assume you're, you're going to say the same thing about your work, but you know, my work here, talking to entrepreneurs, I, it's the same thing.

It's very cathartic and. Therapeutic for me, like half the time, like I'm just talking to myself or, you know, what people are, you know, I need these lessons just as much as anybody it's amazing when I come back and listen to some of these episodes.

That a guest or, or even me says some point and I'm like, wow, I absolutely needed to hear that right now. Right. Oh yeah. It's amazing. It's me speaking to myself. 

Chance: Totally. You get that experience whenever you go away from church for a while, like we all do. And then you happen to go back for or wherever you go, synagogue, whatever people were into, but you go back and it's like the message that you end up hearing.

You're like, dude, seriously, [00:09:00] that's, yeah, yeah, you nailed it. when I got into this thing, I didn't have any particular affinity for, older people call it 70 to 100.

Well, I've done a couple of 102 year old. So seven sixties, two hundreds. they were just old people to me. they dressed terribly. you have to talk to them very loudly. you kind of kid glove them because they're old. That's what I thought. Well, once you start spending time with them, with the olds, you realize that, oh no, no, no.

they're far deeper and richer and more interesting than my Gen X peers or my millennial friends and my Zoomer kids. they've got this depth and breadth and. And they just, you know them growing up, they wore different costumes than us, but they're exactly the same. I'll give you a a good brief example.

I was talking to one of the cent, Centurion cent. No, no, it wasn't a fighting lady since she was a hundred. Okay. She was a hundred. She had all the [00:10:00] snaps, all the snap that you and I have. and she was talking about her husband that she married in like.

The mid thirties. Okay. This is, cause this is a number of years ago, I filmed this and I'm talking about, you know, using words like dating and stuff. And she was saying things like, well, He had been courting on me for, you know, a month and I could tell, and I'm like, courting on you. So, so he was hitting on you.

And this is a hundred year old lady. She's like, yeah, yes, he was hitting on me. And it's weird to see this body that's reflecting something that you don't expect modern vernacular to come out of, but you realize that it is all the same. Courting. Was hitting on . 

Paden: That's awesome. That's 

awesome. Yeah. I like that you made the point too, that, you know, a lot of these, all these interviews come back and you could probably go through all of 'em and they got, you know, the same general.

10 to 20 principles or, you know, values for life, right. Of, of what [00:11:00] makes a successful person. And that's, that's the same thing, you know, I find here in, in this podcast, it's like, we go over the same 20 topics or something over and over again, because it all comes back to these handful of things that are generally, if you do these handful of things, you know, you can, you can live generally a happy and successful 

Chance: Yeah, you're, you're right, Peyton. And I feel like. 

there's 1000 books that all say the same thing. I think I've read them all. Yeah, 

Paden: you know, and I'm the same way, you know, a guy that, you voracious reader, like, it's really true.

Like, yeah, Every single one of those books is just like the author's version of the same thing. And I'm not saying they don't have, you know, really good value because there are different wordings and different authors can be able to hit people differently and reach different people. So that's important to have unique different messages.

But the principles are really pretty much the same. The principles in those books are not going to be different unless they're just not good, actually teaching principles. 

Chance: Yeah, Okay, so a key [00:12:00] book for me that that I literally feel like if somebody says, Hey, I want to start a company just like yours, I'll say, okay, here's your guidebook.

It's sitting right there. I'm looking at it. How to win friends and influence people. Dale Carnegie, old school ancient book. But dude, you read that. And if you, if you were to drop that thing into an AI, an LLM and say, summarize this in a sentence, it would be asked short questions with long answers.

That's what I do. It's what I try to do. And the craft behind what I do is, Hmm, how do I say this in a way that this particular person I'm talking to will flower and we'll talk whether they're super shy or you can't get them to shut up. You got to focus them. But at the end of the day, I'm trying to ask short questions with long answers and make everybody in the room comfortable.

Paden: Yeah, so that, uh, you know, Warren Buffett he has a Dale public speaking certificate he got like in the thirties or something. And he credits that as the number one thing for success over all his degrees and whatever else he's did.

And it's literally just figuring out [00:13:00] how to communicate with people. 

Chance: And simplifying is if I could move my camera, I have a sign, a lit up sign that I have to remind myself to fight the temptation. It says simplify and solve problems. Everything I want to do. I want to simplify it from work. To personal relationships to everything.

I'm in the middle of listening to a podcast right now it's called how I write, I believe is the name of the podcast, he's breaking down all these famous speeches from the last a hundred, 200 years and how often the speeches, the words that stand out to us are mostly single syllable words.

Simple, simple, simple, simple. Ask not what your country can do for you. What you can do for your country, that type of stuff. It's pithy, short, memorable stuff that matters. And that's in line with simplifying to me. 

Paden: listen, Alex for Mosey stuff a lot. He's a business podcast guy, but he talks about all the time.

It's like all your copy and add and all your business communication needs to [00:14:00] be at like a second or third grade it's not like you're talking down to people or whatnot, but it's, if you can't explain like what you do and what your, your offer is and dumb that down to like a third grade level to everybody can understand, it's like, you don't understand and you've got to get much more clear on that.

And that's where, yeah, communication, language, branding, messaging, all that stuff comes into play. is finding that message and that, that story. 

Chance: Think about Elon with Tesla, I'm talking back in like 2010, he was like, I want my products to be so good that I don't have to market. I mean, that's a testament to quality.

Like, I want these things to be bulletproof. You don't need ads if you're awesome. 

Paden: Yeah, Or if the competition sucks so bad. 

Chance: Yeah, there was, yeah, definitely. So that's Awesome Chance. 

Paden: what would you say has been your best skill that's helped you be successful in your area?

Chance: Wow. I could go a thousand directions because I was. [00:15:00] I've really had a transformation at a core level. And to me, I use the, I use the analogy of, it feels like twisting steel whenever you try to break your natural tendencies, whatever, whatever comes to you naturally and you realize it's wrong or was destructive, to authentically change.

And so there's been so much change that it's difficult to answer. The first blush it's I switched to quality. I want to be excellent. I want to be excellent. I want everything to be excellent. that's, A quick summary of be excellent and everything. Uh, another version or another angle I could tell you is, um, I thought I was awesome and I thought it was me that was special.

And so I eschewed things like processes and systems. I wanted each film to be a work of art and I still do. I still a hundred percent do, but I've learned to surrender to systems and realizing that even with systems the creativity and the art behind our films is. It is going to flourish still, [00:16:00] even though it's going to take place in a way that's more satisfactory to the client because it's quicker.

you know, systemizing doesn't mean surrendering self. I've never said that sentence, but that is, I thought one thing and I was wrong. Systemizing allows you to flourish. 

Paden: and that's great advice and 

Chance: you know, about systems, I, you know, I, originally I quit my corporate job to get out of a prison there and I just kind of built my own new prison, uh, met my new job because I didn't have any systems. 
 

was an employee for a long time in my life too. Again, I'm 52. I've only been doing this 10 years. There's a lot of years out there. You know, I was in the army for four years. I, uh, failed out of college, eloped, got married, joined the army. Served for four years, loved it, got out, various sales jobs, wrote a rap song that ended up going viral before things went viral.

That landed me a job in radio. So I worked sports radio for 10 years, in which time I ran a sports radio station. I was a program director and loved the sports world, worked for the Texans, the Rockets, the Astros. Okay, there's a point here. Wrote [00:17:00] a Broadway musical, off Broadway musical along the way. Got to go to New York and spend some time there.

And then I got into film and. Yeah. Yeah. All, all of these different facets before I found myself and I couldn't have done what I do without all those things,

Anyway, Steve Jobs connect the dot speech from the Stanford, commencement speech he gave where you don't know what the hell's going on until you look back.

That's where I am now. 

Paden: Yeah. And you know, kudos to you is that the rare ability you have there that 98 percent of the population doesn't have is the ability to change their identity. I mean, what I would say is everybody does have the ability to do it, but 98 percent of people won't do it.

Right. And it goes back to the first thing I said, because it's hard. Right. Yeah, because it, it's hard. you can't let go of these things that you believe that you are and you, but it's amazing. If you look back over your life, you've changed in all kinds of different ways. Everybody has.

Everybody has. they can't realize that where they're at today isn't necessarily like where they [00:18:00] have to be. Right. You can let go of things and change at any time that you want, and it's, I mean, I guess the process is simple. but the process 

Chance: can can be hard if you embrace the change, you're going to be fine.

And what you have to do isLook at where you've been that led to where you are and and know that every one of your instincts decisions like I am right here. This is not where I want to be. Okay, definitionally, something's got to change your pattern of decision making got you here.

That's an extreme ownership. Another book. Your pattern of decisions got you here. I don't want to be here. Therefore, you have to change. And often. The change of some very, very fundamental thing that, my, my, I had a huge ego and it was an unwarranted ego that I had it and I could look back and say, I've always done a little bit better each year, a little bit better, but I was still unhappy.

Now I'm happy. I love what I do. I love walking into somebody's home that I don't know [00:19:00] and then falling in love with them and leaving and crying. 

Paden: Yeah. That's, uh, that's amazing, man. That's, that's great stuff. So kind of looking back on it, looking back again, Chance, tell me one, one key decision you made that, that really helped you go down this journey.

Chance: a key decision that made me 

Paden: get to here. 

Chance: So I'm really thinking where we turn the table for sure was where where I stopped thinking about quantity and started thinking about quality.

I stopped thinking I need to do more of these so that I can pay my bills and started thinking I need to do these better. I need to make these families happier. It sounds corny, but I hope I hope people know that it's totally true. whenever you surrender to excellence. response. It just does.

And then you get close to the edge cause you're not doing the volume you were doing. And then the volume starts picking up because, [00:20:00] because It's high quality. And they know, people know, they know instinctively when you walk into the room, I will guarantee you every film for the last six years that I've walked in, the people are like, This guy knows his stuff.

Yeah. He's ready. He's prepared. Yeah. Absolutely. My whole team. My whole team. And I'd also say another one, which is kind of a good to great philosophy from Colin's book. The right seat on the bus. built a team around me that is character first um, and then skills, talent second. Character first. Are you a good human being?

I'm bringing you into somebody's mom's house. Are you a good dude? Yeah. Okay, good. I actually got it was advice from of all people. Tillman for Tita. I was, I was doing some work for Landry's. He owns Landry's billionaire guy. And I was in his office filming some crap with his attorneys before I was doing heritage.

And he was filming his, uh, whatever billionaire TV show he had. And he was sick of the film crews, but he knew I was working with his attorney. So he comes [00:21:00] out and he plops down on the couch and I'm sitting there cause my crews in there filming this tiny room. And I'm like, Oh, cool. Hi, Mr. Fertitta. And he knew I was there.

So he, he, short conversation turned in, do you want any advice? And I'm like, yeah, Tell me something helps you with your billion dollar empire that also helped me with my little, startup film company. He said, hire people you trust. hire people you trust because people, humans are just the smartest of the monkeys were smarter than all the other monkeys, but we're very base. Um, but you can't teach your trust. once you've established, you can trust somebody.

You can train them to do what you need them to do. And I kind of turned that from trust into character. So the people that are on my team are high character people that have all, become very, very, very, very good at what they do. 

Paden: Great advice. in recent, over the last month or so, I've been rereading, uh, several books I've read in the past and who not How Is is one of them.

And that's, [00:22:00] the whole book is about. You know, asking the question, who can do this instead of how can I do it? Um, and how that opens up your whole world and hiring people and leveraging, you know, constantly doing 80, 20 and leveraging your time by, bringing trusted, great talent around you. 

Chance: but when we do this again in a year, I will re I will have read it.

I assure you, you know, 

Paden: without how, yeah, absolutely. It's a fantastic book. So what, you know, you, you kind of talked about some of the best decisions you made there. tell us one that didn't go so well. I can tell you a funny 

Chance: one. Let's 

Paden: do that. 

Chance: Well, it was, it ended up being a great film, but it was a money loser.

This is a business podcast, right? So in the early days of heritage, I advertise on radio and my friend's radio show here locally. And most of my work was all local or then every now and then be like, Oh, we got to drive to Austin from Houston. and then I started doing a few out of state and so,

I booked one in California and, and I was like, Oh, awesome. And so we, I give them the [00:23:00] quote for the film. And then I said, but there's a travel fee too, because I got to get there.

And I said, buy a couple grand. So they said, cool. So I billed them a couple grand and they paid their travel fee. And then it came time to book travel and I was flying from Houston to San Francisco. And then it was seven hours North, a drive. And we have all of our equipment and shipping. All the equipment was expensive airfare.

Even airfare to Oakland was expensive. And then renting a Tahoe to pull all of our crap in, it ain't, it ain't 110 bucks like it is when you go to Indiana, it was 500 a day. So my travel ended up being almost like the hotels were 350 a night, not 110 like we're in, in the Midwest. Anyway, I ended up losing my butt on, on that component of it.

Fascinating lady though. So my lesson, my, my, where I got burned is, uh, do my research before I crisis, whenever there's a [00:24:00] variable, 

Paden: that would 

Chance: be, 

Paden: that's probably your, your artist ability coming out there and maybe, maybe not the detail following through, right? Wasn't quite up on the details. Yes, sir.

Chance: And, um, and maybe, maybe to tie that in with going back to quality. I grew up without money. I, I, I had my lived in a car phase. Well, um, And I still, all that's still in me. And so my instincts are always right now. I want to do this for the most reasonable price that is successful on my end, but the most reasonable possible when I told you that I started focusing on quality more than anything.

It meant losing business because when I would find out from somebody what the story of dad is, or about a third of our films ourself, where they're like, I kind of want to share my stuff for my kids and grandkids, I would, I'm honest with them and say, oh man, yeah, your, your film is not a, this isn't a one day sit down.

This is a couple of days and I need to talk to some of the people around you too. So it's a more expensive product is what I, what I believe. And I was hesitant. I was afraid to [00:25:00] say words like that because I thought, oh, this person. Thinks that I just want more money. Yeah. And there was a time in the first few years where on it, that would have been true, like, but it's not anymore now it's now, dude, this is, I'm telling you this, cause I swear to God, this is what I think makes your best movie.

I think that kind of combined three topics, but maybe people could take something away. Be authentic people. 

Paden: Yeah. Being authentic. That, that's been a transition in my business too. And, and not to keep bringing it back to me, but like the quality over, over quantity. Right. And I've, I've very much made that shift in the last 12 months of, of quality over quantity.

you know, when it comes to qua clients, when it comes to, you know, jobs, when it, you know, comes to everything, it's like, and, and. to your point. I had to make some shifts recently where it was a l yeah, I probably ran off but that was a purposeful purposeful shift to free [00:26:00] can focus on the 80 20 and better and better at the you become this more and

And you become more and more valuable and people will absolutely seek you out because you're this guy that can do this one thing, amazing ability. And then, then you can make so much more money because you're just stuck right there in your genius zone, hitting the same button over and over again, that's very valuable for your clients and customers and everybody's happy,

right?

Oh, 

Chance: and satisfying to you, like nobody can out me, me. Right. Nobody can out you, you. And once you find the people, the people will find you. There's a gravity when you're authentic. When you are authentic, you create a gravity and the right things are attracted to you without getting metaphysical. I truly a thousand percent.

I've experienced it. I've experienced it in my own life. It's true. A 

Paden: hundred percent. And I'm, you know, I'm, your more analytical [00:27:00] type guy that's like, oh, I don't wanna go in woo woo land or whatever. But like, that's not WOOWOO stuff. I mean, it's a hundred percent a fact that, you know, as you develop yourself, become authentic, become very clear of what you're looking for, you're gonna find it, it's gonna show up at some point 

Chance: you gotta put yourself out there.

You can't go super be yourself in a closet. You literally gotta get out in the world. If you wanna step outta the metaphysical world in the woowoo place. Screw all that nonsense. Listen to what, what Peyton said, what I'm telling you, you got to get out in the world authentically and you'll meet eyes with some, it just happens.

It's God, it's wild. It's awesome. Yeah. 

Paden: And it's, it's wild. And you know, I would say I've been doing that for say four or five years now where I've like purposely been putting myself out there and the amount of people and rooms I've been in and the last four or five years that I never would have thought possible 10.

15 years ago, like I'm doing things that I never would have thought possible in rooms, networking [00:28:00] with people where I'm like, holy crap, do you know who that person is? That kind of 

Chance: dude, I have had, I've lived a life. I'm grateful for everything I got. Yeah. Good stuff out there. It's nonstop stories.

A lot of cool things doing exactly that. 

Paden: So last question for you here, Chance. And if you had one piece of advice to give your, you know, your younger self kind of, kind of near the beginning of this entrepreneur journey, what would that be?

Chance: Follow your gifts, not your desires. So a lot of people that, uh, you know, people say, follow your heart, do what you dream to do. No, no, no, no, no. God put stuff in us that we all know. Those are your gifts. And you only, you know what they are. It's not simply what you're attracted to. It's what you're good at.

It's what you, it's what you can sit there doinkin with all day. Video games don't count. Follow your gifts, not, not your desires. That is what I [00:29:00] believe. And my gifts, God made me into a dude that is incredibly comfortable talking to people. It comes very natural. I love people 

Paden: Awesome. And yes, this has been a fantastic conversation, man. So, um, what's the best way, you know, listeners can connect with you or get to know more, uh, know more, know more about what you do.

Chance: Sure. Um, yourheritagefilm. com. And if I could go back and change one thing from the past, from your previous question, um, some people, Still can't spell your, but it's a Y O U R. Okay. It's not, you are your heritage film dot com. and then all the regular socials, my name chance McLean or or on X. I'm Texas chance, which is only for the not for the faint of heart, but it's a lot of fun.

And it's I told you I'm all about authenticity. That's that's the real me. 

Paden: Yeah, that's amazing.

Well, chance, man, I appreciate you. This has been a fabulous conversation listeners. We'll catch you next [00:30:00] time.

Speaker: Thank you so much for listening to the podcast. If you found it valuable, please rate, review, and share it. That is the best way to help us build this and reach more people as we're trying to accomplish our goal of help creating more healthy, wealthy, and wise entrepreneurs. You can follow us on social media by searching for me, Paden Squires, or going to padensquires.com. On the website and social media, we're always sharing tips of personal growth, and there we can actually interact. I'm looking forward to it. Thanks guys.

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66: Sales Strategies That 10x Revenue – How to Master Sales in Your Business